4 minute read

'We adopt innovative technologies to help clients'

Interested in responding to market trends using innovative technologies such as digital twins or through sustainability projects? ‘Product Strategy & Lifecycle Management is a relatively new domain with exciting innovations and huge potential. We work on challenging client projects’, say Geert Berkvens, Lead Product Strategy & Lifecycle Management at Deloitte Consulting. ‘We support the entire end-to-end supply chain, from product launch to the end of the product cycle.'

Working for a common goal Geert (57) joined Deloitte two years ago with extensive industry experience. ‘I have worked at various large consulting firms for decades, and then managed my own business. Entrepreneurship hugely appeals to me. At Deloitte I got the opportunity to work at a large consulting firm and be an entrepreneur at the same time. I founded the new advisory group ‘Product Strategy & Lifecycle Management’, which was a once-in-a-lifetime opportunity at a number one firm’, he says. ‘A firm with not only the best clients in the world, but also with a warm and open culture. Everyone is so approachable and we work for a common goal: making an impact for our clients.’

'Digital technologies offer huge opportunities. You can make digital copies of products, for instance, to predict their sustainability.’

Geert Berkvens | Lead Product Strategy & Lifecycle Management

Sustainability throughout the entire end-to-end supply chain So what kind of impact does this new advisory group make for their clients?

‘Our team helps businesses to market their new products faster. But we can also support product management during its lifecycle. In other words, we help our clients deliver value in the most sustainable way’, Geert explains. "In fact, we support the entire end-to-end supply chain, from product launch to the end of the product cycle.’ ‘Or even one step further – the end of its lifecycle", Geert continues, who is also Technology, Media & Telecommunications (TMT) Consulting Sustainability Lead. ‘During product development, 80 per cent of the sustainability of a product is being determined. So if you want to make an impact, you focus on the start of the life cycle! We can also help our clients with that. Clients recognize the need to leverage digital technology to innovate, collaborate, and launch new products, where at the same time being sustainable. You see that sustainability really is a hot topic – both at Deloitte and at our large clients.’

Sustainability throughout the entire end-to-end supply chain So what kind of impact does this new advisory group make for their clients?

‘Our team helps businesses to market their new products faster. But we can also support product management during its lifecycle. In other words, we help our clients deliver value in the most sustainable way’, Geert explains. Renate adds: ‘In fact, we support the entire end-to-end supply chain, from product launch to the end of the product cycle.’ ‘Or even one step further – the end of its lifecycle’, Geert continues, who is also Technology, Media & Telecommunications (TMT) Consulting Sustainability Lead. ‘During product development, 80 per cent of the sustainability of a product is being determined. So if you want to make an impact, you focus on the start of the life cycle! We can also help our clients with that. Clients recognize the need to leverage digital technology to innovate, collaborate, and launch new products, where at the same time being sustainable. You see that sustainability really is a hot topic – both at Deloitte and at our large clients.’

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